Inbound Marketing Experts

At DMZ Interactive we create and implement inbound marketing programs and enabling technology that generate engagement. We take a 360 degree view of your customer that helps you more effectively compete in today’s always connected socially aware marketplace.

We’re also not your average interactive agency that thinks that having a cute flash animation is the answer. Nor do we believe that a cool logo with the right tag line is the key to differentiation for your online brand. Don Draper may disagree but we all know it’s a lot harder than that.

To create successful inbound marketing programs, all aspects of the program must be tightly integrated with technology – from the landing page to the email drip program to the lead gen reports in your CRM system.

So why work with DMZ Interactive?



At DMZ Interactive our experts can help you:

  • Implement and integrate new marketing technology platforms
  • Gain better customer insights and intelligence through analytics
  • Facilitate the alignment of marketing, sales and IT though enabling technology
  • Generate more business from the web using inbound marketing best practices
  • Create more inquiries/leads from search engine marketing and increase the ROI of your website
  • Better qualify leads/inquiries so you can maximize your sales and marketing productivity
  • Be more effective and consistent in following up on qualified leads/inquiries with marketing automation lead nurturing programs
  • Better understand your customer life cycle and identify opportunities for cross selling and upselling
  • Help you truly understand your target market, your customers, what motivates them to buy and the messages that will resonate with them
  • Target the right customers though effective customer segmentation programs
  • Identify your most and least profitable customer segments and develop programs to manage each segment appropriately
  • Create fully integrated sales and marketing programs that tie SEO/PPC to web analytics to marketing automation to CRM/SFA systems.
  • Leverage social media to generate word of mouth buzz around your product and brand