About Us

At DMZ Interactive we are experts in creating B2B websites on the leading open source content management systems (CMS). The sites we build are fully integrated with your CRM system and optimized for inbound marketing, lead generation and marketing automation.

We use the latest CMS technology from Drupal and Wordpress, marketing automation technology from Marketo® to Eloqua® to Pardot® to create a seamless platform that leverages inbound marketing best practices.

Our core mission is to facilitate the cross-functional alignment and collaboration between marketing, technology and sales though enabling technology. We also believe the key to true customer insight and intelligence is based on leveraging both online and offline analytics.

DMZ Interactive LLC was founded by technologist and marketer Derek Gilmore. With a unique knowledge of both software and new media, Derek has won praise as a marketing thought leader with deep expertise in software engineering, product management, product marketing and advertising.

   
Management Bio

Derek Gilmore - Founder and CEO. Derek's former roles and employers include: VP Engineering Insight Direct, Inc, Boston MA. Director of Technology Solutions Practice, DiaLogos Inc, Boston, MA, Senior Web Developer & Technical Lead, Fidelity Investments, Boston, MA, Product Manager & Web Software Application Designer, Thomson Financial -- First Call division and Principal at Ideascape Inc, Boston MA

As an inbound marketing expert who is also a software engineer, Derek can roll up his sleeves and look at the code on your website to determine if it is optimized properly for search engines. He also knows how to fully integrate your website with Google Adwords, marketing automation tools like Marketo and CRM platforms like Salesforce.com. He can even make sure your Tweets are displayed on your website every time you make a post to Twitter.

In addition to being able to wire up all these complex systems, he can create content that generates leads and moves prospects down the marketing funnel. Derek can also optimize your Google Adwords account so you are maximizing your ROI.

Derek has a deep software engineering background. Over the past 12 years he has built powerful web applications for Fidelity Investments, Thomson Financial and Insight Direct. Most recently he has been heavily involved in the implementation of sophisticated marketing systems for Insight Direct. Prior to being a software engineer he was a partner in Ideascape.com where he worked on a variety of successful direct marketing programs.